NEW DELHI: India's leading edtech company BYJU’S has roped in football legend Lionel Messi as the first global brand ambassador of its social impact arm, Education For All. A picture of Messi wearing BYJU’S jersey and holding the Qatar World Cup ball has also been released. BYJU’S is also the official sponsor of the FIFA World Cup in Qatar.

“We are honoured and excited to collaborate with Lionel Messi as our global ambassador. He rose from the grassroots to become one of the most successful sports persons ever. That is the kind of opportunity that BYJU’S Education For All (EFA) wants to create for the nearly 5.5 million children it currently empowers. No one represents the power of enhancing human potential more than Lionel Messi. It is not really surprising that the greatest player of all time is also the greatest learner of all time. I am sure this partnership will inspire millions of people around the world to dream bigger and learn better," - said BYJU’S co-founder Divya Gokulnath.

“High-quality education changes lives, and BYJU’S has transformed the career paths of millions of students worldwide. I hope to inspire young learners to reach and remain at the top,” Messi said.